MARKETING CAMPAIGN LEAD - EMEA

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Date: Oct 11, 2017

Location: Winnersh, WOK, GB, RG41 5TP

CenturyLink (NYSE: CTL) is a global communications and IT services company focused on connecting its customers to the power of the digital world. CenturyLink offers network and data systems management, big data analytics, managed security services, hosting, cloud, and IT consulting services. The company provides broadband, voice, video, advanced data and managed network services over a robust 265,000-route-mile U.S. fiber network and a 360,000-route-mile international transport network. Visit CenturyLink for more information.

Job Summary

Job Description

Campaigns Manager

Position Description

 

Our Company

We are the third largest telecommunications company in the United States.  With deep IT infrastructure experience, plus an advanced network at the foundation, CenturyLink’s agile and customisable hybrid IT solutions enable businesses to focus on delivering results for their customers. CenturyLink accolades include being ranked No. 3 on CRN’s “20 Coolest Cloud Infrastructure, IaaS Vendors of 2014,” named as the No. 2 retail colocation provider in the U.S. by Synergy Research Group and Frost & Sullivan, and earning multiple cloud and managed hosting recognition from leading technology analyst firms. An S&P 500 company, CenturyLink is among the Fortune 500 list of America’s largest corporations. 

EMEA CenturyLink delivers innovative network, cloud and data centre services for businesses around the world and employs over 500 employees across the region.

 

Our People

Our team operates as an extension of our clients’ business.  Our clients put their trust in our people and our solutions and we deliver to that trust.  We collaborate internally and externally with credibility and discipline.  We demonstrate agile leadership with a confidence in our abilities to deliver, whilst at the same time ensuring that we continue to raise the bar in all that we do.  Our people are encouraged to face challenges with courage and confidence and to remember that our clients have placed their trust in what they do each day.

 

Location (Country):

UK: Winnersh or London

Purpose of Position:

The Campaign Manager is focused specifically on adopting an ABM marketing approach to growing the wallet spend of current customers and well as developing our prospective customer base within our key verticals. The Campaigns Manager will be aligned to a specific sales team and will work closely with the sales team to help drive both acquisition and existing customer base demand and revenue growth within specific vertical sectors. This position will work closely with sales, support, product, and the wider international teams to build and execute marketing programmes to drive this growth for the local region.

Responsibilities:

Within the core verticals:

  • Collaborates cross functionally with global marketing, marketing operations, and sales teams to develop campaign narratives, messaging, and tactics.
  • Responsible for planning, delivering, monitoring, and enhancing marketing programmes in line with business objectives.
  • Translates go-to-market strategies and identified opportunities into actionable and measurable marketing programmes, using all elements of the marketing mix (e.g. direct communication via direct mail or email, events, PR, social media, digital marketing).
  • Ensures campaigns are executed on-time, accurately, and successfully. Plans, designs, and executes marketing programmes to drive customer interest and demand.
  • Manages the execution and measurement of marketing campaigns, develops marketing materials, and interacts with, and analyses, reports from our internal CRM and marketing automation systems.
  • Develops, maintains, and manages programme schedules.
  • Proactively monitors campaign impact, effectiveness, and market penetration rates to formulate recommendations to improve results. Tests new marketing initiatives to improve results.
  • Recognizes and shares data trends and recommends best practices based on successful campaigns. Recommends new tools to better the overall marketing process.

Qualifications

Minimum Requirements:

Qualifications:

  • 3+ years marketing & sales experience in software or hi-technology industries, preferably in B2B marketing
  • Proven experience working with sales teams and supporting programmes to drive awareness and sales; actual sales experience is desirable
  • User of marketing and sales force automation tools (e.g. Marketo, Salesforce.com, etc.)
  • Ability to consistently produce results on time and within budget
  • Excellent communication skills: verbal, written and presentation
  • Experienced in working with both senior marketing managers and junior level co-workers

Education:

  • Bachelor's Degree and minimum of 3 years related marketing experience

Skill Set:

  • Highly motivated, energetic individual who thrives in a fast-paced environment and comes with start-up 'anything and everything' mentality.
  • Capable of creating content internally or leveraging agencies where appropriate
  • Exceptional interpersonal skills with the ability to establish positive relationships with team members.
  • Ability to handle multiple projects simultaneously, prioritizing workloads to meet competing deadlines.
  • Ability to work independently and take the initiative
  • Fluency in Business English is a requirement

Experience:

Candidate should have managed marketing campaigns in other B2B organisation for EMEA, have experience of all aspects of marketing and direct marketing, interactive communications and sales enablement. Good understanding of the IT Market. A track record in delivering measurable marketing is essential.

N.B.

All employees or contractors that work on behalf of CenturyLink may be asked to undergo vetting or security clearance based on the work carried out and the requirements of our Clients.  It is a condition the successful applicant is able to pass these checks. 

* This position description is not designed contain a comprehensive list of activities, duties or responsibilities that are required of the employee.  

Education

Alternate Location:  UK-Berkshire-Winnersh 

Requisition #: 149507 

The above job definition information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Job duties and responsibilities are subject to change based on changing business needs and conditions.

We are committed to making reasonable adjustments to the recruitment process for people with disabilities. If there is anything we can do to help you, please let us know

We are committed to providing equal employment opportunities to all persons regardless of race, religion, colour, sex, age, disability or sexual orientation or any other status protected by local or national law. We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training. We participate in the A-Check Pre-employment Screening Program or the Electronic Employment Verification Program, depending on location.

This job may require successful completion of an online assessment. A brief description of the assessments can be viewed on our website at http://find.centurylink.jobs/testguides/ 


Job Segment: Telecom, Telecommunications, Consulting, Data Center, Technology, Marketing


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